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ALWAYS is a brand of feminine hygiene products owned by Procter & Gamble, established in 1983.
The range includes sanitary towels and tampons .
According to the brand, all women deserve innovative products so that nothing can ever stop them.
From the invention of the first towel with wings, to its latest innovation , the brand has developed towels and lingerie guards so comfortable that you can run, jump, shoot without even noticing that you wear them.
