Without alcohol, perfume or chrome, and formulated so as not to crumble after drying, this high tolerance eyeliner makes it possible to emphasise or modify the shape of the eye by drawing a clean and precise line thanks to its fine tip.
Rated 1 out of
5 by
Nina88 from
Gel eyelinerIf I could give 0 stars Why change the formula I’ve been using this for years, I have to bin the new formula waste of money it’s unusable can’t even get it on the brush, now I have to for another one
Date published: 2026-04-11
Rated 1 out of
5 by
Maxx from
Unusable! PLEASE RETURN BACK TO OLD FORMULAI was the no.1 recommender for this eyeliner back in the day. Sadly the new formula is not only terrible but it is honestly unusual, gritty, dries on skin in clumps?? Leading it to break away, cannot put it on the waterline anymore. Not smooth or creamy, and even causes irritation. It's unusable. I had never had to rehydrate the old eyeliner, but you can't even hydrate this one. At first it was jusy clumpy?? Hard to get a nice amount on the brush, which was also better in the old eyeliner as it was just a brush and easy to hold, great quality, never dried up either because of the cap and no sponge end which gets annoying. I'm not sure why this eyeliner was ever changed to be honest as I heard nothing but raving reviews and even people thanking me for showing them a gel eyeliner that was beyond great quality that wouldn't break their wallets.
Date published: 2026-01-26
Rated 1 out of
5 by
Tweet from
New formula eyeliner gelBought the tattoo gel liner so awful threw it in the bin. Why have maybelline spoilt what was the best gel eyeliner on the market!! Don’t waste your money
Date published: 2025-07-21
Rated 1 out of
5 by
Kaylabeee from
Do not buy the new tattoo studio formula!!!I (like many others in the reviews ) have been using this eveliner for 10+ years. The formula has always been the same until now and it was always the most perfect and best eyeliner available. Now the tattoo studio version is gritty and hard to blend. Everytime I use it my eyes have some kind of allergic reaction and I can’t even finish my makeup because my eyes are watering so bad. Little pieces of it chunk off and get into my eyes and feel dry and cakey and is very unflattering looking due to the fact that it just does not blend. It’s not buildable at all because if I try to touch up my makeup it just doesn’t layer or blend on top of the first application. I am so disappointed because I’m gonna have to look for something to replace an eyeliner I would have used forever and hopefully I can find something as good. But this new one isn’t even an option. I literally will not use it Even as a last resort, I’m currently scraping the bottom of my old formula one to avoid using this new one.
Date published: 2025-06-21
Rated 1 out of
5 by
Shniko45 from
DO NOT BUY THE NEW FORMULAMaybelline! What have you done? I agree with the majority of reviews. I’ve used this product for years but the new formula is terrible. It’s gritty. It smudges and definitely doesn’t glide on like it used to. I have previously recommended but will not anymore and will be looking for an alternative
Date published: 2025-06-18
Rated 1 out of
5 by
Salma from
Gritty eyelinerI have been wearing maybellines liquid eyeliner for over 20 years and then the gel eyeliner when it came out. Loved the product and now they have changed it to something that looks like shoe polish. It’s so gritty and thick. The old one slides on on the lid and the new black lid one is so thick I’m sooooo disappointed. Will have to find a new brand.
Date published: 2025-06-10
Rated 1 out of
5 by
Pigtail from
Terrible linerI used to love the old liner, this one however in unusable, a complete waste of money. Very dry and just does not stay on. Please bring back the previous one.
Date published: 2025-06-03
Rated 5 out of
5 by
Nickname from
DONT BUY THE NEW TATOO VERSION! Waste of money!Omg, i have been using this gel eyeliner for so many years i cant count anymore. Im so angry that i had to waste my money for that new tatoo version. I tought i wasnt lucky with it and maybe something went wrong in production on that day as it was dry and it was not possible to apply it on my skin. So after a month i went to different shop to be sure im not getting the same batch. Of course , only tatoo version available, gave it another chance. Absolutely unhappy, wasted my money twice. The same dry thing im not able apply on my skin at all. Cant find any similar product to the old one. People here- help with suggestions please. Im desperate for new eyeliner .
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